HOW CAN WE USE AUTOMATION TO ENHANCE OUR BULK EMAIL MARKETING EFFORTS?

Automation can really streamline your bulk email marketing effort and save you so much time, yielding even better results. Following are some important strategies to consider: 1. Email List Segmentation Create target segments: Segment your email list into smaller lists that are much more targeted based on demographics, interests, behaviors, or

B2B marketing comes with some unique challenges not seen in B2C marketing. Here are the common problems one is likely to face: 1. Longer Sales Cycles: Complexity in decision-making: Most B2B purchases have several players and a long cycle of decision-making. Relationship Building: It takes time to B2B Database build trust and rapport with peo